This Mascara Does for Your Lashes What a Push-Up Bra Does for Your Figure
This Mascara Does for Your Lashes What a Push-Up Bra Does for Your Figure
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Plump, lift and separate.
No, we're not describing the benefits of our new push-up bra. We're talking about the latest Maybelline mascara to turn heads. Unveiled during the Rebecca Minkoff show at New York Fashion Week last week, The Falsies Push Up Angel mascara features a push-up wing
If you fuss around with curlers, primers, three different mascara formulas and then apply layer after layer after layer each morning for a falsies look-it's time you looked yourself in the mirror mid-swipe and said "enough." Not only does this part of your daily makeup routine take far too long, we're also pretty sure your boss is starting to notice how late you're walking in-latte in hand. But, because we've gotten a tardy slip or two ourselves this week, we had to test The Falsies Push Up so we could get back on our team's (and our lashes) good graces. Here's what we discovered!
It's Full of Drama
Not like that one friend-more like the "it" girl who's always dressed to the nines, has mastered the smoky eye, and knows all the juicy gossip. Yeah, that kind of drama.
Notice the curved shape of the wand, along with the length of the bristles? Thanks to the exclusive Push-Up Wing brush, a swipe of your spoolie instantly leaves your lashes with a dramatic winged effect, sans falsies. Talk about the perfect pair to the #MNYFW smoky eye, as this mascara even made a bold appearance on the Rebecca Minkoff fall 2016 Runway to Retail Collection!
It Lifts & Plumps-Like a Bra
What your fancy La Perla push-up bra does for your figure, this mascara does for your lashes. The wing brush sweeps lashes to the side, while lifting and plumping from the roots, for full and voluminous-looking ... lashes!
*Get your head out of the gutter*
The look for @RebeccaMinkoff's show co-created by @MakeupbyMandy24 is available to buy NOW! https://t.co/wL0HzISrjH pic.twitter.com/awFAZIG3dO
How to Apply The Falsies Push Up Angel Mascara
Step 1. Start from Your Lash Base
Sweep inner lashes in an upward and outward motion from the root to tip of lashes.
Step 2. Layer Mascara for Desired Effect
Repeat until the desired lift, volume, and winged effect are achieved.
Step 3. How to Remove Mascara
Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover.
** Will you be tossing the sticky falsies for this "Push Up" mascara? The Falsies Push Up Angel Mascara is available for preview on Amazon.com for a limited time before rolling out in stores October.